Every year around this time NYf passes out awards for what it deems innovative advertising. This year's gold winner is Sweedish agency Forsman & Bodenfors' spot promoting Al Gore's Live Earth: The Concerts for a Climate in Crisis. The concept proposes a vegetarian diet as a means to reduce greenhouse gasses produced by farm-raised cattle. Clever, but too nauseating for a Wednesday morning pre-coffee. Happy Hump Day!
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If you can watch this all the way through, you either grew up on a dairy farm, or have watched Cup Girls one too many times.
1 comment:
WTF R? you are a sick bastard
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